PERFECTWHITETEE

We’re a little obsessed with the perfect tee—and perfectwhitetee gets it exactly right. Founded in 2020 by longtime fashion insiders Lisa Hickey and Jen Menchaca, the brand was born from a simple realization: the everyday wardrobe essentials could be a whole lot better. Think beautifully made, endlessly wearable tees crafted from premium fabrics milled in California, designed to be lived in, loved, and restocked whenever your favorite becomes the favorite.

With more than 30 years of combined fashion experience, Lisa and Jen know what women actually want in their closets: pieces that feel effortless but never ordinary. perfectwhitetee launched on February 11, 2020—National White T-Shirt Day, naturally—and has grown into a collection of elevated wardrobe builders that prove basics don’t have to be basic. We love PERFECTWHITETEE for its effortless cool, impeccable quality, and those pieces you’ll reach for on repeat. Consider this your sign to find your new favorite tee.

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