FREECITY, born in 2001, is a visual language that communicates through storytelling, shared space, graphics, collected materials, sound, color, and symbols.
They want to make things that people keep, that hold sentiment and personal memory in this journey of life - inspired by ice-breakers, explorers, liberators, and Mother Nature.
Using local factories with custom developed materials, fabrications, washes and dyes. Prints are hand-thrown, using hand-mixed paint with on-screen mixed gradients - made one by one, in small batches, as this is the only way they can be made. Each one perfectly imperfect.